Our Blog

Introducing the Pickle x Aayka Rental Collection: Reimagining South Asian Occasion Wear

Pickle and Aayka have teamed up to make South Asian occasion wear more accessible, modern, affordable, and circular. Enter the Aayka x Pickle rental collection: a thoughtfully designed lineup of artisanal saris, lehengas, jewelry, and matching his-and-her sets—all available for rent at under $150 per week.

Pickle X Williamsburg Takeover

Given the peer-to-peer nature of our platform, and our same-day local delivery (in under 2 hours!!), community is a big part of Pickle! We recently launched same-day delivery across boroughs and wanted to celebrate with the people and businesses that make Williamsburg special. We've teamed up with with over 20 locations, brands and creators to bring you the Pickle X Williamsburg takeover!

Pickle Insights Report 2024

In celebration of 2 years of Pickle, we've released our first-ever Pickle Insights Report - a snapshot of what's trending, where our community has taken Pickle, and the shared outfits and moments created together.

Pickle Raises $8M to Make Your Neighbors’ Closet (and Yours) Easy to Rent

Announcing our seed funding round, co-led by Craft Ventures and FirstMark Capital with participation from Burst Capital, to grow and enhance Pickle’s peer-to-peer rental marketplace.

Pickle Opens NYC’s First Peer-to-peer Fashion Rental Storefront

Many of us feel stuck on a never-ending hamster wheel: trying to keep up with the fleeting cycle of microtrends while juggling the reality of being out and about again — weddings, work, travel, concerts, and now, the insane number of holiday festivities.

In the Press

Former Blackstone employees Brian McMahon and Julia O'Mara left the trillion-dollar asset manager to start Pickle, a peer-to-peer clothing rental app that allows users to rent out their closet to people who live nearby," as highlighted by Forbes Under 30.

New York-based peer-to-peer fashion rental marketplace Pickle, which lets users earn passive income from their closets, is readying an expansion with the close of an $8 million seed round," as highlighted by TechCrunch.

"We saw this big opportunity to break down that barrier and allow people to access closets in their community and build out a rental marketplace that would be an extension of your personal closet," O’Mara said, as reported by Glossy.

"It is Brian & Julia’s ability to believe in their vision and tackle unexpected challenges, as well as a special kind of passion, resilience and discipline, that helped to make Pickle a sustainable enterprise."

- Business of Fashion